Saturday, May 10, 2008

Article-Marketing @ Ezinearticles: Are You Optimizing Your Links In The Author's Resource Box?

Article marketing is a fascinating field due to the many unique ways that well written articles can help promote your website. One of those ways is the viral nature of article marketing...essentially your material can end up on an unlimited number of websites.

Here is where it can get real exciting, lets suppose that those websites that are publishing your articles are well ranked themselves in the search engines. We know that well ranked sites will enjoy a steady flow of visitors so your article is now being seen by human eyes that may want to click on your links to get more information from you.

This would be what is called direct referrals and in this case the link's text and format does not really matter. The visitor will simply click on the link and be taken to your site.

Now, when referring to the link's text and format what exactly am I talking about? I referring to what is called the anchor text. Without going into an in depth Hyper Text Markup Language (HTML) lesson, let's just think of anchor text as being the actual text that you click--in other words it is the text that makes up the link.

Why is the actual text that we click in the link important? Remember when we talked about the human visitors to all the websites that have our article? We failed to mention the other "visitors" that will be frequenting those sites...Yes, that is right, the search engine spiders will be visiting those sites as well.

Their mission of course will be to gather and index all your article's content-to include your author resource links. If everything is formatted corrected, then these spiders will follow your links back to your website.

Unlike humans, the search engine spiders do care what text is used to make up the link. This is the concept that will allow you to optimize your website. How is this done? let's take a look at the examples below.

Example link format 1:

http://www.ezinearticles.com/ ---This is how you will see most links formatted here. This is just the website's address and by default the EzineArticles website automatically adds the necessary code to display this as a link ( This is done behind the scenes and you do not have to do anything to get the link built.)

Example link format 2: Article Submissions

Run your mouse over the link above and you will see that it still points to the same website, but there is one very important difference here--the link text--in this case the words "Article Submissions" are now pointing to the website.

Basically what I have done is to use the keyword phrase "Article Submissions" as the anchor text for the link. Search engines will treat anchor text as being more important or more relevant within the site, and if you manage to get your article published on a well ranked site, then you will see a boost in your ranking for the keywords you have chose to use in the link text.

As you can see, choosing the right link text for your site can add a considerable boost to your search engine rankings. Always remember that anytime you are placing a link to your site anywhere and you have the option to use relevant keywords in the link text then be sure you do so.

Want to learn more about linking? Please subscribe to my free SEO Tips,Tactics, and Tools Newsletter

Article Marketing Secrets - How To Get Rid Of The Writers Block Forever!

Writers block is a really big problem and I am going to give you some tips to be sure that you always have something to write. When you write articles for a living, you can't afford to stay one hour or more in front of your computer without actually typing your money making words.

Let's see what are the exact steps you can follow to get rid of this problem...

Get out of the grey zone.

If when you come in front of your laptop and don't know what to write, it may be an alert. I mean that your mind could be in the "grey zone".

Get out of the grey zone as soon as you can. Many writers don't realize that their mind need to have some rest, like their body.

Can you imagine running for 4 hours non stop? Nobody will do this, but writers are doing it. They can sit down and write as much as twenty articles in less than 24 hours.

Some of them are doing this several weeks in a raw.

This is bad for your mind.

Another problem is that writers think that if they have some rest or sleep an hour or two, they will get themselves out of the "grey zone". This is not true.

You don't need to relax your mind only to be able to write quality articles. You also need to take care of your body. If you don't practice any physical activity, your mind will suffer. Please understand that your mind and your body are one.

You absolutely need to do something. For example, you could run twenty minutes every morning or do some push ups. I don't care, but do something.

If you follow my tip above, writers block will become a remembrance of the past.

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Article Marketing - How To Spit Out Unique Articles Without Writing A Word

Article marketing has become so useful and popular among businesses that even this marketing strategy is starting to be a market! How? People are starting to offer article templates, discussions and others for article marketers to either buy or trade with. For article marketers, this is a really good thing since they would not have to rack their brains out for fresh ideas and they would even save time in writing their articles.

A new innovation was also made in order to satisfy this flourishing strategy. Some websites are offering subscriptions that will give you tons of fresh ideas, articles, templates and strategies on how you can make your article marketing more competitive and easier to maintain.

Others also offer software that instantly rewrites articles you got from your subscription. You can either reword or collate different articles into one. In this way, you only get the juiciest parts of the articles and make them into one simple, interesting and short article. This is a very good thing since most web users look for fast information. If you have an article that gives this, you can be sure that your website will be viewed. Here are some of the things that you can get from these kind of subscriptions.

It offers hundreds of articles

Subscription offers hundreds of new articles every month. If you think you know everything about your business, reading these articles would help you out to check the realm of the world you are trying to scale. In this way, the things you learn can be applied in your article writing, or you can even use these articles for posting on your website. But of course, plagiarism might get in the way. What you can do is to collate these ideas, and then reword them in order to give it a fresh style and meaning.

It offers templates, headers and advices

Aside from the hundreds of articles that you will receive, the subscription also offers different styles and advices that you can take when you create your article. For example, the tips include how to make your articles more visible to search engines, how to optimize your webpage and other strategies that you can take to improve the visibility not only of your articles but also your website. Proper strategies in giving the title of articles, managing the body of the write up and making an interesting ending are just part of the several advices and tips that you can get.

It's cheap and subscription is limited

If you are a serious marketer, subscribing on this deal is not much of a cost in your end. You can use it thoroughly and you can really get your money's worth. Aside from this, subscription is limited too. In that way, you can be sure that the sources you are getting and the articles you receive can only be used by several other people. This means the availability of the information is limited and therefore, making your websites more visible to others.

It gives you the latest information

A good businessman must know the latest information on his field. With knowledge of the latest information, you can make the right decisions at crucial moments. Even if you are just a small time farmer or a store owner, you should know the latest news and information about the products and the materials that you use. Like for example in farming, there might be latest strategies on how to plant a certain product better and can help your crop yield. These things are included in the package. In that way, you can stay ahead of the pack.

Article marketing is a really effective and interesting strategy. Not only does it gives you customers, but you also learn a lot regarding your business since you feed yourself with information that you use in your write-ups. This is definitely a win-win approach in making your business more profitable and enjoyable. If you are starting your journey in article marketing, finding these software and subscription will greatly help you in learning the business and getting the vital information when you need it.

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Article Writing

High Ticket Sales Article Marketing Traffic Strategy

Sometimes I get asked, you write so many articles that are very similar in nature, why would a publisher pick one of your articles over another one of your articles, or why would you get more traffic since you are writing multiple articles on the same topic.

Actually I'm not writing these articles so anybody can go to EzineArticles and pick them. I'm writing them so that the Google search engine will pick up the article.

For example, if you type in lots of different keywords in the article writing niches, in product creation, in website traffic generation, if you type those in you'll see that my articles in EzineArticles tend to come up relatively high in the Google search engine. That's what I'm targeting.

Most of EzineArticles traffic - my understanding is that it comes from the Google search engine and not from people who are just searching around EzineArticles itself, so I'm attempting to go for that one unique page that is going to pique someone's interest.

The second thing is we've done multiple tests on this, and of course the more articles that we write then there's a marginal decrease in the number of visitors we get per article, but it still increases the total volume of visitors.

We've kind of found that this number between 600-800 articles submitted per month is kind of an optimal number. It gives us a good number of visitors per article and this doesn't go over the board. We've actually gone as high as 2,000 in one month and found that at that level we didn't increase our visitors much past the level that we're at with about 800.

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Article Marketing Traffic Power - 3 Steps to Burst Your Website Bandwidth

Articles are in high demand these days. The simple reason is that they have power to burst your website bandwidth with high quality website traffic. If you want to tap into this high traffic pulling power of articles make sure you apply 3 simple steps laid down below with every article you write from now on.

Here's a 3 block formula that will pump up your website traffic right off the charts through article marketing...

Step 1 - Optimize Your Articles.

Step 2 - Attention Grabbing Titles.

Step 3 - High Quality Articles.

The purpose of this article is to make sure that you get high traffic from your article marketing campaign. Here are high traffic pulling article marketing steps in detail...

Step 1 - Optimize Your Articles.

You must learn how to optimize your articles. You must load your articles with keywords in your niche so that search engines know the niche your articles are targeting.

Study your niche and research keywords that they are using to find information relating to your products and services. Then optimize your articles with those keywords so that they rank well in the search engines.

Step 2 - Attention Grabbing Titles.

Title is one of the most important part of your article.

If your title fails to grab attention of your target market, no one will read your article. If they fail to read your article know one will reach your resource box and thus zero traffic to your website.

Therefore focus on writing catchy headlines. I would suggest you to get headline templates on the internet. There are many copywriting ebooks that will give you fill in the blank headline templates that are really catchy.

Then make sure you include your article benefits and solution to problems of your target niche and use the templates to write catchy headlines.

Step 3 - High Quality Articles.

The only reason people are reading articles it that they are in need of quality information. If your article sucks and provides crap information, you will spoil your reputation and get zero traffic to your website.

Therefore it is very important to give your target market what they want, that is quality informative content in your niche. If you provide quality content this will boost up your name and reputation in your niche.

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