Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

If you want to be good at article marketing, you have to give quality content! And how do you give the best quality content? You have to talk about what you already know! This is the best way to really excel in article marketing. If you don't talk about what you already know about, your going to be left behind.

When you start article marketing, talk about something that your capable of talking about. Don't talk about fishing when you have no idea what kind of bait to use if you want to catch a certain fish! This is crazy! Talk about something that you really understand.

Usually people get into article marketing because of affiliate programs. Well there is a little something that you should know about affiliate programs. ONLY JOIN THE ONES THAT YOU KNOW SOMETHING ABOUT! Don't join an affiliate program about video games if you've never played any. That is why so many beginning article marketers fail. They don't know what they're talking about, and so they give up. Start writing about something that your comfortable writing about. If you don't your going to lose!

You need to be an expert on whatever your writing your article about. You can't do this if you have no idea of what your writing about. How do you expect to write hundreds of articles about something you've never touched,or used? It's insane! Your just going to be wasting your time because no one is going to take you seriously.

Find a topic that you can talk about, and your article marketing success will skyrocket.

SEE YOU AT THE TOP!

Looking for some new internet marketing tactics? Don't worry, I have tons. Check out my website at http://www.marketingentity.com

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

If you are currently using article marketing and noticing that your website traffic and your sales potentials are dramatically dropping, I suggest that you energize your marketing efforts to pull up your numbers again. Here's how:

1. Improve on your titles. Make them more attention-grabbing and enticing by using powerful words and key phrases that can effectively push the buttons of your potential clients. Don't forget to communicate the readers' benefits or the reason why online users should check on your content. Keep your titles short but striking.

2. Improve your content. Pack your articles with valuable, detailed, and complete information that will help your readers better understand your topic. Never leave any stone unturned by not assuming on what your potential clients already know. Make your content easy to understand, direct to the point, and highly targeted to your potential clients' needs.

3. Improve your resource box. If your conversation rate is not impressive at all, I'd say rewrite your resource box and make it more powerful and enticing. Aside from your name, your website's URL, and your expertise, don't forget to include the benefits that you can offer to online users when they visit your website. You can lure them with more valuable information or freebies.

4. Write more. Dramatically increase the number of your inbound links by multiplying the number of your submission. Strive to write at least 5-7 articles per day or hire ghostwriters who can provide you with quality articles for reasonable prices.

5. Widely distribute your articles. Aside from article submission sites, you can also post your articles to your website, blog, forums, and social networking sites to increase their exposure online.

6. Check your progress. Consistently check your click through rate and how your articles are performing online. Continuously improve on them until you reach your goals.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Earning money at home without paying a costly out lay is a lot easier than you think. The internet has made this possible in several ways, and mostly through individual affiliate programs, or through larger affiliate network companies and the like.

Most of these companies do not charge you to participate and earn money; in fact most of them will give you your own website, hosting and domain name absolutely free of charge. They will also supply you with marketing material, software tools, and top notch support systems to ensure your success.

Why Do They Do This?

A lot of internet companies are trying to build company awareness and branding which can be an expensive measure to undergo. The other thing to bear in mind for such affiliate companies is the wider exposure they can gain by individuals such as your self wanting to earn money at home; you become a very valuable asset to the company and most of time you will be rewarded for your extra efforts

How Much Will I Earn?

Each affiliate company will vary in the commission rates they pay you, starting from 10% through to 75% per sale you generate, whilst others will pay you a flat rate per sale. Other companies also offer bonus sales targets for you to meet, furthermore increasing the amount you can earn at home.

How Can I Find These Companies?

There are many reputable affiliate companies available online and unfortunately there are some that are not. Try to find a company that is most suited to your needs to ensure greater success of sales and income and make sure you can contact the company for support if you need it. The program should be free to join as to ensure you can earn money at home without paying.

Do You Want To Make $10 000 In Commissions Without Paying? Make Money with Forex - Without Trading A Single Cent!

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

How many sites link to your site? In other words, state the link popularity health of your site. Have you ever been asked this question? And, did not know what to say?

Go to Google. Type in link:www.cnn.com in the search box. The number that Google throws up, namely, 115,000 (on the blue-colored bar present on top of the page) at the time of writing this article, is the total number of sites that are currently linking to www.cnn.com, and which have been indexed by Google. In other words, this number can be greater than 115,000, or more than 115,000 sites may have currently linked to www.cnn.com, but it won't show up with the (link: www.cnn.com), because those sites are not in the Google's Database.

Methodology for building link popularity through Reciprocal Link Exchange Programs

1. Create a html page, preferably named as "Resources/Links/Partners" and place a link of this page from Index Page of your site. This page should never be more than 1 click away from the index page of your site, else webmasters won't be interested in participating in the reciprocal link exchange program.

2. Target both "industry-related" and "non-industry-related" websites as your link exchange partners. For example, if you are providing SEO services, then try getting links from "industry-related websites (i.e. websites dealing with SEO, maybe your business rivals). This is important, because if 10 of your rival (here SEO) sites give link to your site, then Google will surely pay importance to your site, because getting links from rival companies are difficult. Your site MUST be of some high caliber, else the other 10 sites won't have linked! Also, try procuring general links as well.

3. Always exchange links with websites which have high PageRank (PR) (at least 4, the more the better!) (both Index Page as well as Resources/Links Page of the Link Partner's site should have PRs of >=4)

4. Have a link code ready for participating in link exchange program. Here is a sample link code for our SEO company.

Search Engine Optimization, Ranking, Placement Services - Offers Search Engine Optimization, Ranking, Placement Services to get top 10 ranks in various Search Engines.

Always prefer a text link (as given above) in comparison to a banner link, where your chance of Google spiders, i.e. Googlebot finding the potential keywords is limited only to the "alt tag" of the banner. Also, Google pays importance to the text of the incoming link/anchor text (i.e. the incoming link text must contain high potential, relevant keywords), so develop a link text with title ("search engine optimization ranking placement services") which will help you in Google Ranking.

5. Refrain from java script link code because Google spiders find it difficult to index.

6. There are various ways of approaching and procuring potential link partners. Firstly, how to get industry related websites to link to yours? Suppose, "search engine optimization", "search engine promotion" and "search engine ranking" are 3 of your core keywords. Go to Google. Type in each of the three keywords, and find the top 10 sites for each keyword. Now, you have 10 * 3 = 30 websites. Visit the links page (if applicable, since some sites refrain from participating in link exchange programs) of each of the 30 sites, and note down all the sites that are linking to these sites. For example, if each of these 30 sites have 10 sites linking to it, you have 10 * 30 = 300 potential websites to exchange links with. (Please note that our experience shows that conversion rate of successful link exchange is 1 in 4-5, i.e. if you approach 4-5 websites, 1 site will ultimately provide you with reciprocal link, so in order to get high incoming links, you must research extensively and find more potential link partners. Also, as mentioned above, always try to exchange links with websites having PR >=4).

7. If you request a link to a top-level page or the homepage of your site, this will have a positive effect on this page. If the PageRank of this page increases, then the page below it will increase (if the internal linking structure is correct), but it will still be one PageRank number below the page above it that was linked to.

8. Manually submit the page to Google where your link partner has placed the link of your site.

For example, if your link partner's website is www.abc.com and he has placed your website in his resources page, namely, www.abc.com/resources.html, then go to http://www.google.com/addurl.html and submit www.abc.com/resources.html. It is very essential for getting good ranks in Google that you submit the page where your site has been placed by your link partners.

Importance of Messageboards, General Forums and Guestbooks

Of late, you will find that some websites belonging to the "most-highly-competitive" industries (e.g. casino gambling industry, domain registration and web hosting industry) that have achieved top ranks through links from messageboards, general public forums and guestbooks. These techniques are sometimes highly profitable for Google Ranking and hence, it is wise to do some research in Google and find some popular messageboards/forums/guestbooks which are already in Google's Index. Here also the target should always be to get messageboards/forums/guestbooks which have a minimum PR of 4. After finding the potential messageboards/forums/guestbooks, submit your site's information, containing a description and URL in those messageboards/forums/guestbooks.

For example, let's say www.messageboard.com is a popular messageboard

After you have submitted your site's information in www.messageboard.com, it will generate a URL, say, www.messageboard.com/msgboard/1.html where your site has been placed. Here also, you need to submit this newly-generated URL (i.e. www.messageboard.com/msgboard/1.html) which contains information and links to your site to Google (http://www.google.com/addurl.html) for achieving good ranks in Google.

Note : Try targeting messageboards of educational (.edu)/governmental (.gov) institutions since they usually have high PRs and receive huge amount of traffic every day.

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Prabuddha S Raychaudhuri is the Founder & CEO of SEOguru Technologies (http://www.searchengine-optimization-guru.com), a search engine optimization and marketing (SEO/SEM) consultancy firm. Our services include top 10 SE rankings, Pay Per Click (PPC) targeted traffic campaign, Paid Listing Management, Keyword Advertizing, website development and designing. Prabuddha holds a Bachelor Of Engineering (B.E.) in Construction Engineering and can be contacted at prabuddha@searchengine-optimization-guru.com

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

Take a moment to think about the word "marketing". What thoughts come up for you? Do you wish it would go away? Do you start to think of yourself like a salesperson? Do you have self-limiting beliefs, like "I can't market myself"? What feelings come up for you, do you get tense, do you get a knot in your stomach, or do your jaws clench?

Old beliefs about marketing:

Most people think of marketing as aversive and painful. "They

Make comments like, "Why can't I just do my work and have the clients come to me? I hate marketing." This is because most people have old beliefs about marketing. Some of these are:

Marketing is phony

Marketing is begging

Marketing is pushy

Marketing is drudgery

New beliefs about marketing

Since our beliefs create our reality, It makes sense for us to reprogram any beliefs that would interfere with our success.

Here's some way to think of marketing that will actually make you feel passionate about marketing.

Marketing is an authentic expression of who you are. If you are doing what you love, then expressing what you do with others is authentic

Marketing is actually the opposite of begging. It's a gift. If you give a presentation to a group, write an article or take a prospect to lunch, you are giving.

Effective marketing is not based on being pushy. It is based on the Law of Attraction. Imagine yourself as a magnet, drawing appreciative clients for your services.

Marketing is not drudgery. In fact, it is a great way to meet new people, an adventure into new friendships, and connections.

For more tools and tips on creating success, please visit my

website: www.90daystomoreclients.com

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For specific ways to "master your psychology" about getting clients and growing your business, and your personalized step-by-step success blueprint, visit http://www.90daystomoreclients.com to receive your FREE special report and "audio mentoring session": 7 Simple Strategies to More Clients in 90 Days. To contact Dr. Maya Bailey, call 707-799-5412 or visit http://www.90daystomoreclients.com

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

With the rise of spam emails, asking for people for their email addresses cannot be more difficult these days. That is why, you need to be equipped with advanced methods to explode your list building techniques. Some of them are the following:

1. Article marketing. One of the best ways to convince people to subscribe with you is to establish your expertise and credibility online. This can easily be done through writing and publishing your articles that are highly relevant to your target niche. To boost your sign-up rate, make sure that all your articles are content-rich, informative, well-written, and timely.

2. Offer freebies. People just love getting something for free. Give your potential registrants free information through ebooks or articles in exchange of their subscriptions.

3. Improve your website's appearance. Aside from making sure that your website contains valuable and useful information, you also need to make it visually appealing so you can effectively attract and convince more people that you are a professional who is running a legitimate business.

4. Advertise. The competition in grabbing the attention of online users is cutthroat. Thus, you need to be more aggressive in promoting your list to get ahead of the pack. Advertise your list through paid placement, banner ads, and PPC advertising. Though you need to shell out some of your marketing budget in these techniques, you can be assured that search engines will drive interested traffic to your sign-up page.

5. Forum posting. Find and join relevant forums and discussion boards that are frequented by your potential clients. Create useful posts, offer solutions, and impart your knowledge to establish your expertise. Don't forget to include the URL of your sign-up page on every post you make.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

By now everyone knows that links are a very important factor in getting traffic and high rankings in the search engines. Link are essentially a key part of the search engine optimization process. Without links you will never achieve a front page listing in Google. But, on the contrary this does not mean that with a million links you will receive top ten listings no matter what. Below I have listed the 8 steps to take to create a successful link campaign, to help you gain better rankings.

Step 1 - Create a marketing plan. Write down a goal, such as, to have 300 links coming to my website. Then write down how you are going to achieve it. For example you might say, I am going to find 100 directories to link to me, request 100 link exchanges, post on forums and write 5 articles.

Step 2 - Read everything you can about search engine optimization and link building campaigns. Every article and every book! The internet is a great source of free information. Read everything you can about link building, this is a great way to build your overall search engine optimization knowledge.

Step 3 - Brainstorm of all the places you could place your link that has to do with your target market. Post on forums, place paid ads, submit your website for review. There are many different places to submit your link to.

Step 4 - Submit to the ODP or DMOZ and as many other relevant directories as you can find. The value of a link from a directory is higher than you might imagine. Don't forget about local directories! Now if you have a brick and mortar storefront you should definitely sign up for Google's local directory.

Step 5 - Create a link page on your website. Make sure to fill it with text, not just links. You should only exchange links with relevant websites. You should also make a point to regularly check that your link is still on your link partners website. Make sure the links on your website are HTML, no javascript or links from Flash websites, as these are harder for search engines to follow.

Step 6 - Make sure to include your keywords in the link text that links to your website. Also, keep changing the link text but, only slightly. This prevents the search engines from thinking that your link is automatically generated.

Step 7 - See who your competitors are linking to. Then place your links on those websites. If they have exchanged links with your competition, send an email and kindly ask if they would exchange links with you too. Make sure to outline the benefits of exchanging links with you and include the code you would like them to use on their website.

Step 8 - Now revisit your marketing plan. Since you first wrote your marketing plan I am sure that you have had many more ideas on how to get links. Make sure to constantly update your marketing plan and set time aside each week to work on it.

As long as you have completed all 8 steps, I guarantee your search engine rankings will improve. It might not get you top ten in Google, but I can guarantee it will improve.

Alicia Harper owns a Vancouver Web Design Company that specializes in small business websites and Equine Web Design. Visit her website for more information.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

We all know that backlinks are the main thing when it comes to Search Engine Optimization (SEO). Long-tail keywords and keyword density are all well and good when it comes to writing and marketing articles to get good search engine rankings. But when you go that 'extra mile', that's when you article marketing results will explode. And you will get more traffic, more leads, more referrals, and ultimate more sales and more cash!

So you want to know the answer to explode your results from this amazing traffic generation method?

Backlinks!

Just like optimizing your websites for top search engine rankings, backlinks are what's going to make a BIG difference.

So here's what I'm doing and you can follow my lead to generate huge results from your article marketing:

Take your 5 best optimized articles for search engine rankings (with keyword optimized title and good keyword density) and start building backlinks to them. Start using all the SEO backlink generating strategies that you learn about - social bookmarking, forums, blog posting and all those great link building juice.

When you spend a few hours or so building these backlinks just like you would for doing SEO for your own website, you will start seeing results in just a few days for the keywords you are targeting. Your search engine rankings will rise and you will get more traffic.

The probable result of all this little work: high search engine rankings for these articles for the keywords you target. Let me know how you get on with this surefire article marketing strategy!

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Everyone who has been a webmaster for some time or has read about it probably already knows that getting one way links to your web site is the single most important step in boosting your site up in search engines results pages (SERPs). Search engines just love these type of links, as they see them as votes to your page. If many people are voting to you by adding links to your site, than you must be some kind of an expert in your niche, and that is why Google and other search engines rank you higher in SERPs. They love experts, they love to give knowledge to people who are searching for information.

That said, you must ask yourself what is the best way to get bunch of one way links? Well the answer is writing articles. That is right, write articles about whatever you are expert on. And you do not need to be an expert to write articles, you just have to put some value in your article, to interest the readers, and there you have it, you have their attention, they believe you, and they will trust you when you tell them how to fix their problem, or give them great advice.

So, first, you have to find some niche that suits you best, something that you are good at, something that you like, maybe a hobby, or maybe something that you are familiar with. It is not difficult, just ask yourself what can you offer to help others. Be sure to include a link somewhere in a body of an article, and the anchor text (link text) should be main keyword phrase of your page.

Next thing you need to do is find article directories and lots of them. Just Google it. I am not going to tell you what are the best article directories, as you probably know, since you are reading this article. Create accounts and submit your articles. And thats it. Now you need to wait and see the results. And the results are great, I can tell you. For submitting your articles in article directories, you will get links from directories, and that is already very good for SEO. But the real power is in article distribution, and the variety of websites that are linking to you. So, for doing a fifteen minutes writing, you can get thousands of one way links, the best kind. It just can't get better than that!

For more link building strategies, visit my link building tips blog.

Stamler Sikorsky is an expert in link building tips and tricks, link building strategies and techniques. He is running a link building tips blog, where you can find some great info and resources for making your online business better.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

THE TITLE and META TAGS are the pieces of information that search engine robots read to include in your listing on their index. Each page on your site should have a unique Title, Keyword and Description.

Focus your attention on the content of the individual page when you are creating the title. Your page title should include a keyword from the page. The TITLE tag is THE most important information for the search engine robot; it should be easy to know what your page is about from your title tag. So the title tag for a page from www.worldwidemusic.com/music_Brazil.html could be:

"Music Downloads from Rio de Janeiro"

The DESCRIPTION tag for each of your web pages should summarize the content on that page. One paragraph of three sentences is enough. For example:

"Download the exciting music of Carnivale in Rio de Janeiro, Brazil. Order your Music of Carnivale compact disc and the DVD of the 2006 Carnivale."

Make sure that your KEYWORDS are unique to the page content. Use the keyword research you have from your domain name creation for your keywords. For our example site, www.worldwidemusic.com, the keywords could be: "music, musicians, world music, music videos, compact discs, music downloads, mp3 music downloads".

Avoid "keyword stuffing" where keywords are used to the point where the content does not make sense and "invisible text" creating blocks of keyword text in the same color as the background of your site and using keywords that are unrelated to your page content; these practices can get you kicked off the search engines.

Find out what it takes to get better Search Engine Optimization Results

Discover new ways to get massive amounts of traffic with a little extra effort and Monetize your Website

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

When practicing Internet marketing skills it can be an exciting and creative activity, but if you do not understand exactly what you are looking for or how to properly get the results you require it can become frustrating and expensive. There are ways to promote your product or services in a low cost or no cost manner and create incredible returns. Here are some tips that will assist you in your Internet marketing endeavors.

The system outlined below has helped launch to pre-sell over $8,000 in books, over 250 visitors registered for a seminar in less than 2 weeks and the cost was under $25. As well using this strategy a company made over $180,000 in consulting fees. This strategy has provided the formula to create lucrative returns for many more entrepreneurs. With some planning and desire you can market your business effectively and successfully. This proven strategy will assist you in increasing the visibility to your website and generate leads and sales.

Business cards
Business cards are one of the best marketing tools to use. Make sure to use the front and back of your business cards to maximize your benefits. Carry them with you wherever you go and be prepared to hand them out at every possible opportunity. If someone hands you a business card, make sure to add their information into your database and email them within 48 hours to update them of any special events you should have.

Power of a picture
If possible make sure to capture your customer's happy moment of the time they purchased your product in a picture. Possibly capture these precious moments and display them all in a creatively arranged calendar. Any gift shop, auto repair shop, or dentist office would be happy to display your beautiful calendar 365 days a year.

Associations
There are many associations that are willing to advertise your business virtually. The great benefit of this type of marketing is the chance to network. Another benefit is the opportunity to make presentations which lead to publications. Many of these publications include a mention of your business in association newsletters, enzine or their websites. Often they invite you to write an article which helps in visibility of your business.

Be a part of a committee
Involvement in a committee is a great way to also increase the visibility of your website and business. This marketing strategy also allows you to increase your networking list.

Contest
Holding a contest is a great way to do back-end marketing. You can advertise a contest to generate new traffic to your website. Trade show booths are a creative location to hold contest for your business as well as on your website, generating tons of free publicity.

Linking
You can link your website to other complimentary websites. You can offer discounts to prospects that have been acquired through this method if they mention linking websites. This strategy of internet marketing can be a very low cost probability to your business.

Special offers
Secure special offers and bonuses with other businesses that are in your similar field. This method is a positive outcome for all parties involved. Make sure you cross-promote with valuable and reputable businesses, it is always most effective that they are equally dedicated to your joint campaign.

Come See Why HUNDREDS of People Like You Are Making Real Cash Doing What They Love at http://www.Guruspots.com

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

One of the easiest ways to get targeted traffic for your website is through article marketing. It may not be the fastest way to see an influx of online visitors to your site, but it is definitely uncomplicated and relatively cost-effective. In addition, it is also proven to work not only in terms of improving your page ranking but also increasing your page views in the long run.

Here are the 5 creative secrets to excel with article marketing:

1. Strive to produce quality articles. When your articles are remotely interesting and content-rich, these will be easily picked up by other webmasters and publishers to use the information in their blogs or website. If you consistently write quality articles, your content will be widely distributed and you will earn numerous back links for your website and increased traffic.

2. Optimize your content. To make sure that your articles will be highly visible to search engines, use long tail keywords and incorporate Latent Semantic Indexing. This is relatively a new process in finding relevant keywords for you content which has gained the nods of major search engines.

3. Make use of interesting, attention-grabbing titles. If you want to improve your clickthrough rates, you must understand the importance of giving your articles great headlines. These act as your frontliners in getting the attention of your prospective readers.

4. Your articles must be content-rich. Articles that offer much valuable information are the ones that get the most attention online. So, if you would like to fare well in article marketing, you must learn how to pack your articles with valuable contents that are useful to your potential readers.

5. Master the art of creating a killer resource box. It is through this that you will be able to convert readers to your online visitor.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

One of the best ways to get free website traffic, as we all know, is links from other sites which help improve your site's link popularity. Nothing new there...however now that Google and friends are cracking down on reciprocal link exchanges and de-valuing links from non-relevent sites, it's become vitally important to get 1-way INCOMING links from sites that are related to your niche.

For example, a travel site would benefit from a incoming-link from a holiday home rental company or an airline or car hire place, but there would be NO benefit from getting an incoming link from an online casino service or one of those ubiquitous Viagra sales sites we all love to receive spam email from (not!)... :)

Here's what I suggested to one of my client's (who runs a luxury accommodation site) as a way for him to get quality incoming one-way links:

Ideally, it's MUCH better to have a one-way link coming into your site, rather than having to reciprocate the link and give them one back. HOWEVER, this is getting VERY difficult to achieve.

Essentially, you are asking a possible competitor to give you a link to your website, when they would much rather the searcher just found them instead. Recipricol links are also starting to lose their value in terms of link popularity. A one-way link from a RELATED site is better than 5-10 2-way links from most sites.

So, I believe that in order for you to get as many incoming one-way links as possible, you need to give website owners a REASON to be prepared to give you that link for free. I believe the best way to achieve this is to go back to something I suggested in an email recently:

As a way to differentiate yourself from all the other sites out there offering similar content/services to yours, you need to value-add so that it is compelling for site visitors to make their bookings through your site in preference to anyone else's - even the actual accommodation place site itself.

As I suggested, one way is to offer a package of discount vouchers for guests staying at each place for all the local tourist attractions, and offer them as a free giveaway to anyone making a booking through you. The more discounts or specials you offer, the more attractive it will be for someone wanting to make a booking thru you.

Perhaps on occasions, you might even persuade some companies to offer free giveaways as an incentive to get tourists to visit their premises (free wine samples or free food samples, etc.)

However, rather than call them up and just ask for discounts for possible clients, why not approach them with a view to offering to give them FREE advertising to your clients, in exchange for a link from their website (designed the way we specify, and preferrably placed in a vaguely decent spot on their site).

So, an example might make this clearer...

Let's say you have an accommodation spot in Sydney. You contact all the related businesses in that region that offer something that may be of value to a visitor to the area. Say, a winery, a restaurant, a car hire place, a movie cinema, a chemist/pharmacy, etc.

Explain to them that you would like to offer them free advertising for clients you refer to their business while they are holidaying in Sydney, in exchange for a link on their website back to your site. Tell them you will put their details in a PDF document and anytime someone makes a booking for an accommodation spot in the area, you will email them a free copy of the document (sort of like a digital voucher system) and they can print it out and bring it with them for use while in the area.

In fact, if the truth be known, you could probably even put a link to the PDF on your site so ANYONE can download it. Make them have to fill in a small form to get it (name & email address) and then add their name to your (upcoming) :-) email newsletter. That way, even if you don't make a sale so far as a booking goes, at least you have a good incentive for people to give you their email address in exchange for downloading the vouchers for the location they are interested in.

Sell it to them on the basis that it WILL give them FREE advertising. They don't even have to offer any specials (although if they do, that's obviously a bonus for you and the client), and all you ask for in return is a one-way link back to your website.

I'm not sure what sort of success rate you would have getting this, but I would be surprised if it was less than 1 in 10, perhaps even 1 in 5 businesses being prepared to say yes. And, you have a WHOLE country of accommodation hotspots you can call over the next 6-12 months and put this proposition to, with a view to getting ongoing increasing one-way links to your site from relevant businesses.

Oh, a small but important point. Get them to provide the text &/or graphics content that goes in your voucher. Saves you some time & money. I would assume that many of these places already have some form of brochures & advertising, etc - just get them to email you the image in a usable format.

If you have to spend time designing the look and content of each ad, it will chew up your time, so if they see the value of doing this, just explain that you will NEED them to email you their voucher entry (perhaps specify the size and format, etc), and you just drop it into a word doc (for example) and turn that into a pdf when you have filled it up.

Also, you will no doubt have some places being concerned that they are going to be in your voucher "book" with their competitors, which may (in their minds) devalue it for them, so offer them exclusivity if they come up with a great special offer for your clients. Rather than making them pay for exclusivity upfront, get them to pay for it when someone redeems the voucher, which is good for you AND them.

I believe this will be the best way for you to secure one-way links from related websites, without having to spend large sums of money. Once your page rank increases (for both your home page AND individual internal pages), you will find your site showing up higher in the organic searches across the board, which is the ultimate goal anyway.

There you have it. Any business (not just accommodation) can take this idea, mould it to their specifics, and be generating great incoming links from relevent sites in days.

As a last suggestion, if you want to speed up the process, contact prospective link partners by direct mail. That way, you can get in touch with 10-100 of them in a very short period of time, and only deal with the ones who see the value in what you are offering.

All the best with your link building campaign, and remember that success on the internet takes time and dedication. You won't get miracle results in 1 week, so be persistent.

Charles Ryder is a Consultant at WCR Internet Marketing, a specialist Australian Search Engine Marketing company. Get a free site analysis here.