Online marketing starts with your website

Internet marketing allows you to reach a global audience. Internet marketing is marketing your business online. Online marketing starts with your website; make sure its attractive and easy to use. When they need information, modern-day consumers turn first to the Internet. All of your online marketing will make sure they will find

Many people new to internet marketing wonder why search engine optimization, or SEO, is so important. In explaining why, this article could be very short or very long, according to how much of the topic I wish to write on, although the answer is basically a matter of common sense.

Anybody who uses search engines to find out information, which is the vast majority of internet users, uses phrases to find the information they are seeking. These phrases, to them, best describe the information they seek. Thus, if the are looking for information on what to look for when buying a second hand car they might use the term buying second hand cars, or buying used cars, or how to buy used cars and so on. Each of these terms is commonly termed a keyword, and searching for the most used keywords, or even lesser used keywords, is big business on the internet.

If you have a website, or even just one web page, dealing with that topic, you can optimize it only for one of these keywords if you want the bets results. Many people make the mistake of trying to optimize a webpage for all the keywords they can think of, totally ignorant of the fact that if they have 20 keywords then they should have 20 web pages, each optimized for one keyword.

Some people make millions of dollars explaining to others how to find and use these keywords on their websites, even though it is historical information. Yesterdays most frequently used keyword could never be used again for the rest of the year. Let me give you an example of that.

When I was new to internet marketing, I wrote a website to sell my trivia quizzes. I run trivia quizzes in my local pub, and at that time also sold them to pubs in nearby towns and cities and wrote a book on how to go about it. I decided to advertise it online and also to sell my trivia quizzes. I paid $6,500 for a mentor from Corey Rudls Internet Marketing Center to teach me how to do it, and I was shown how to use keyword research to publicise my book.

My mentor ended up recommending I use the keyword black american history quiz since it had a very high demand and low supply: so I did. Silly me! He was Canadian, and he didnt know that the word quiz in the USA can also apply to a school exam, and the black american history quiz was in demand by American high school kids for an exam on the topic.

I spent a fortune and made zilch. That is the last time I paid for information, and I was ripped off by the late Corey Rudl and his so-called Internet Marketing Center. At least that is my experience. It was only later that I found I could have got the same information free by registering for a few newsletters from other marketers.

I ended up losing many thousands of dollars through that experience, and using the bad information I was given, and am only now making up for it. That is the importance of knowing how to use SEO in your website. Learn how to select and use proper keywords, and do not be mislead by trends or spikes due to high school exams or current news as I was.

There are techniques to use to ensure that your website gets traffic from people browsing the web for information. If you know these techniques, you can make money from any topic, or niche, even if you personally know nothing about it. I have many websites on a number of topics, each of which makes me money in many different ways. There is no reason why you should do the same.

However, to do that, you must learn how to optimize each of the pages on your website. Stop regarding the site as an entity. It is the collection of pages that is important, each of those of which has to be treated as a separate entity. Every page will be listed separately in the search engines, and you need to know how to treat each differently, and how to optimize each so that every one will be listed in the search results when somebody uses your keyword to find the information they are seeking.

Good search engine optimization is very important, and without a good understanding of SEO, your internet business will have less a chance of success.

Peter has made a study of SEO, which is now a passion, and if you want more information check out his website Improved Search Engine Rank where he will show you how he does it with his own web pages.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

There is so much to learn about the complicated business of Internet marketing. How to build websites, understanding search engine optimisation, auto responders and emails are all a part of it. You have to find your niche, carry out your market research, devise your product and just when you think you are on the road to success, another tool or system you just cannot do without comes along. You then watch even more hours of high powered videos, read at least another 150 pages of instructions, and making the necessary adjustments, you rewrite your blueprint.

When you log on to your computer, there are numerous incoming emails, all of which herald the newest and best in internet marketing. Watch your opposition, purchase these private label rights and remember to listen in to the most recent over hyped teleconference with a couple of self proclaimed gurus, hardly managing to disguise the slapping of each others backs, whilst selling some overpriced piece of information which is not likely to be any different from what you have already heard a few months ago.

Did it ever enter your mind that this may be a cleverly put together plan in order to confuse potential marketers. It may, of course, not be, but it does plant the seeds of total confusion into the minds of those not completely focused.

Your email in box can prove to be a huge distraction to you, slowing down your process of getting on with what you are doing and achieving success in internet marketing. The best plan of action is to limit the number of emails you actually read. Be ruthless and unsubscribe from all but your favorite newsletters. Even though you probably enjoy reading all the emails and seeing what they have to offer, they are taking up valuable time and steering you away from your immediate goal.

This way you can focus on the aspect of internet marketing which appeals to you the most. Get one idea up and running and then expand to your next project in a natural way that will compliment your initial interest. It is best to keep to the blueprint whenever possible, but without totally closing your ears and eyes to what else is occurring in the internet marketing world.

Concentrate and focus on making some money by achieving your goals, one at a time without hopping from one thing to another. If you have the need, join a good mentoring program. Once you have reached your initial objective and things are going well, you are then free to seek new ways to improve and perfect your business.

Discover Kevin Sinclair's system for making profits regardless of whether anyone joins your network marketing business.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Often we see folks writing articles and putting them online in order to attract clientele to their websites to buy something, yet many times these authors of articles use pen names. When someone uses a pen name, and I contact that person to do business later on and find out their real name, this to me also tells me they are not really experts or they are hiding something.

I think if you are promoting a product or service on the Internet not only should you put your name in the Resource Box or after the article, but also use your Real Name, if not is seems like a deceptive "Shrill" tactic and is borderline "Fraud" and definitely BUZZ Marketing questionable tactics. Indeed, I deplore dishonesty on the web and I believe not using your real name, is dishonest and deceptive, whether it is in a forum, blog or on an online article, especially if your article is trying to sell something or get someone to come to your website to sell them something.

I have no respect for those people who put fake names and use deception tactics in marketing, I think you ought to be put in jail. Nothing urks me more, actually and it is deplorable that there is not more integrity online. I am in fact shocked that more people do not agree with me and lack the personal character and integrity to stand by their words and on the moral high-ground. It is a real statement about the person in my opinion.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington